BDS Suspension is excited to be the official suspension sponsor of the 2014 Ultimate Adventure (UA) hosted by 4-Wheel & Off-Road Magazine. This annual event held each summer brings together 25+ trail rigs for a week of hardcore no whining, follow the leader style 4wheeling, camping, and back roads as the convoy takes on the challenging terrain of a region in the US. The group averages 1000+ miles over the weeklong journey and hits 4-5 trails along the way. The kicker is always not knowing the UA start location until just weeks prior. Each day on the trip at the daily driver’s meeting the group finds out from leader Rick Pewe whether it’ll be trail day or a 300-mile road day to get to the next spot, sometimes both.
One of the reasons we like to sponsor the Ultimate Adventure has to do with participate in the event as well. Building a rig, taking on the trails, the long road days, the sleep deprivation, and road-side wrenching to make it through the week. We’re passionate about this hobby and love the chance to take on the UA. Last year we stepped outside of the norm and went for an oddball of rigs. We took on the challenge of turning the most unliked 4×4 out there and turning it into something cool. While we started with an ’05 Jeep Liberty, we gave ourselves a break and started with the CRD model, swapped in solid axles, coilover long arm suspension, body trimming and cage work. The end result was a ultra-cool low slung Liberty on 40s. While we had our share of electrical and mechanical failures last year, the team has continued to improve Project KJ over the past year. BDS Reps Carter and Dave are ready to tackle the adventure wherever it may be.
Stay tuned to the BDS Blog, Facebook, and Instagram as we’ll keep you up to speed on Project KJ and what’s happening during the 2014 Ultimate Adventure. Watch the magazine’s planning and coverage at Ultimate Adventure 2014.
